A great mobile App development company does not just want to serve you a built and ready application in a plate, but great App developers are willing to walk the walk and talk the talk of measuring you ROI before you actually embark in building your Application. Some of the role great App Developers play aside for App developers goes on to save many business concepts from Wrong investments and failures.
Firstly being able to define your goals on the metrics, Market types, and revenue models that can work for your application is important. If this is not established, the components for which you can measure your ROI cannot be determined. Most Applications are geared toward maximum user activity, for Ad revenue rates, while some are geared towards In-app Purchases. So in case of a fall short of Expectations, Where do you begin to make changes, Is it your inflow of downloads, A better revenue model or getting better user Experience more attractive for purchases. When you have being able to define what your goals and models would be. The next thing to determine would be your project Cost.
You must come up with what it would cost to get your Application running in the Market, this would normally entail Build up, which is development. Application Management and the Lunch of your Application which often entails strategic marketing. After launch the App services would continue to incur cost that you should see that must be paid for. The cost of this development is measured against the revenue implications that comes as an inflow as a result of your model. We say implications because, your goal might be high number of users for Ad revenue of other sources of revenue. When this is measured in this manner. You can come up with your ROI. app companies can save a lot of investment Run out cost for you.